Sofia Richie Grainge has designed a kids and loungewear collection for Amazon's in house brand, Amazon Essentials.

The American social media personality, who welcomed her daughter earlier this year, commented 'As a new mum, it was important to me that this collection prioritise comfort, fabric, and attention to tiny details - all things I look for when dressing my daughter. It’s so special to see Eloise wearing the Amazon Essentials x Sofia Grainge collection, and I can’t wait to see other parents and kiddos enjoying these cute styles'.